neckarfreunde broadens the horizon for the craft sector
27. March 2023

neckarfreunde broadens the horizon for the craft sector

2023 is the year in which the future initiative “Handwerk 2025” develops further. From now on, the initiative bears the name “Horizont Handwerk“!

The change of name makes it clear what the work of HANDWERK BW is about: It is about new paths and goals, the focus is on the future of the skilled crafts sector. Saying goodbye to the year “2025” enables new perspectives for companies with “Horizont Handwerk“.

Handwerk BW President Rainer Reichhold says: “Our craft enterprises have to balance between a multitude of challenges. Whether it’s the search for employees, the digitalisation of processes or sustainable business management – there isn’t always time for this alongside the hectic day-to-day running of the business. This is where “Horizont Handwerk” comes in and offers valuable support. With the new name of the programme, it is now even clearer that it is about a long-term perspective for the skilled crafts sector, about departure, about the future, new paths and goals”.

In addition to the consultations, there are numerous other offers from “Horizont Handwerk”. These include topic-related workshops and experience exchange groups, but also unique model projects such as the “climate traffic light”, the craft-specific CO2 balancing tool. The updated website also offers a lot of service and knowledge for craft enterprises.

Horizont Handwerk supports craft enterprises in Baden-Württemberg in meeting the challenges of the future. The project of the Ministry of Economics, Labour and Housing Baden-Württemberg and HANDWERK BW in cooperation with the Chambers of Crafts and the State Guilds and Trade Associations of Baden-Württemberg.

Neckarfreunde developed the new name and implemented all measures.

Source: Handwerk BW press release dated 27.02.2023 – ” Horizont Handwerk” funding project

All information at

neckarfreunde is a strategic design agency with a strong focus on branding and digital. You would like to learn more about us? Get in touch with us:

More News

February 27, 2024

Special price for B2C/Live

February 16, 2024

Welcome Miriam

December 7, 2023

neckarfreunde win German Design Award 2024

September 18, 2023

neckarfreunde go on a journey with Binder

September 14, 2023

Welcome Emely

Silberburgstraße 187
70178 Stuttgart, Germany
Tel.: +49 (0) 711 87 87 46-40